We Build the Product.
We Grow the Revenue.
Most agencies build things or market things. FBG Holding LLC does both — because a great product with no distribution is invisible, and a campaign pointing to a broken product is money wasted.
- Custom software — web, mobile, cloud & DevOps
- Performance marketing — Google Ads, Meta, SEO
- One accountable team. Zero handoff gaps.
150+
Clients Served
85+
Projects Shipped
$12M+
Ad Spend Managed
2017
Est. in New Jersey
Campaign Performance
The Ceel · Q4 2025
6.4×
ROAS
4.8%
Conv. Rate
−41%
CPC Drop
export async fn
getOrders() {
return db
.orders.findAll
}
Active Projects
Joined this month
3 new clients onboarded
Certified Partnerships & Trusted Tools
What We Do
Two disciplines. One team.
Software without marketing stays invisible. Marketing without a solid product wastes budget. We handle both, in sync.
From idea to production-ready product — fast.
Custom Web Applications
High-performance SPAs and full-stack platforms built with React, Next.js, and Node.js. From B2B SaaS to customer portals.
What you get
- MVP in 6–12 weeks
- React / Next.js / Node.js stack
- Auth, payments, dashboards included
- Full source code handover
Mobile App Development
Cross-platform iOS & Android apps with React Native or Flutter. App Store optimized and production-ready from day one.
What you get
- iOS & Android from one codebase
- React Native / Flutter
- Push notifications & offline mode
- App Store submission handled
Cloud & DevOps
Scalable, secure infrastructure on AWS, GCP, or Azure. CI/CD pipelines, containerization, and 99.9% uptime SLAs.
What you get
- AWS / GCP / Azure / Cloudflare
- Docker & Kubernetes orchestration
- GitHub Actions CI/CD pipelines
- Cost optimization & monitoring
The FBG Difference
Why software + ads together?
Faster landing pages improve Google Quality Scores. A well-instrumented codebase means accurate conversion tracking. Real-time ad data informs product decisions. When both sides of the growth engine are built by the same team, you stop losing value in the handoff.
41%
Lower avg. CPC when ad team + dev team co-optimize landing pages
3.2×
Higher ROAS when analytics are instrumented at the code level
60%
Faster iteration — no waiting on external vendors to make changes
$0
Agency coordination fees — one contract, one team, one invoice
How We Work
From first call to live in market
A clear, repeatable process that keeps projects on track and clients informed at every step.
Discovery Call
We learn your goals, constraints, and what success looks like. No sales pitch — just a real conversation. You get a project summary within 24 hours.
Proposal & Scope
A detailed proposal with fixed deliverables, timeline, and investment. No ambiguity. We answer every question before any contract is signed.
Build & Run
Software and ads run in parallel when both are in scope. Weekly syncs, async updates via Slack, and a shared project board you can check anytime.
Scale & Optimize
Post-launch isn't the end — it's where compounding begins. We optimize campaigns, iterate on the product, and report results every month.
Client Results
Real work. Measurable outcomes.
We measure success in revenue, not deliverables. Here's what that looks like in practice.
Beauty E-Commerce · Web App + Google Ads
ceel.com.tr
Rebuilt The Ceel's e-commerce platform for skincare & beauty products serving EU and Turkish markets. Google Shopping and Meta retargeting paired with the faster storefront cut CPC by 41% and lifted conversion rate to 4.8%.
Immigration Consulting · Platform + Google Ads
atlantikdanismanlik.com
Built a full consulting portal for US visa and immigration services operating across Istanbul and New Jersey. Google Ads campaigns targeting Turkish citizens seeking E-2, EB-5, H1B, and Green Card pathways tripled qualified lead volume.
B2B Services · Web App + LinkedIn Ads
duns.com.tr
Built the DUNS Turkey platform helping businesses register for international trade and US market entry. LinkedIn Ads targeting SME founders reduced CPL by 45% while the new portal automated DUNS inquiry workflows end-to-end.
Beauty E-Commerce · Web App + Meta Ads
abakim.com
Redesigned A Bakım's e-commerce storefront for beauty and personal care products. Implemented structured data, category SEO, and a Meta Ads retargeting funnel. Free-shipping threshold optimization increased average order value by 34%.
Jewelry E-Commerce · Shopify + Meta Ads
beyond-jewellery.com
Launched Beyond Jewellery's online store with a custom Shopify theme optimized for high-intent jewelry buyers. Meta dynamic product ads and Instagram Shopping drove a 95% ROAS improvement within the first quarter post-launch.
Psychology Practice · Web + Google Ads
bilgeacikel.com
Built a professional web presence for a certified therapist offering EMDR, ACT, and Gottman couple therapy. Google Ads targeting Istanbul-based adults seeking therapy reduced booking cost by 38% and filled the weekly calendar within 6 weeks.
Food & Beverage · E-Commerce + Meta Ads
gelatoville.com
Built an online ordering platform for Gelatoville, an authentic Italian gelato shop in New York City. Meta Ads and Instagram campaigns targeting NYC food lovers drove a 160% surge in pre-orders and catering inquiries within the first quarter.
Visa Consulting · Platform + Google Ads
gvh.com.tr
Redesigned the Global Vize Hizmetleri portal covering 50+ destination countries including the US, UK, Schengen, and Canada. Google Ads targeting high-intent visa applicants more than doubled qualified monthly leads while cutting cost-per-acquisition by 33%.
Cosmetics E-Commerce · Web App + Social Ads
kozmolab.com
Rebuilt Kozmolab's beauty e-commerce platform offering skincare, makeup, and hair care across Turkey. Instagram and TikTok campaigns targeting Turkish beauty consumers paired with a mobile-first storefront drove 245% revenue growth and a 4.9% conversion rate.
Metal Construction · Web + Google Ads
mamoogullari.com
Built a lead-generation website for Mamooğulları Teknik Yapı, an Istanbul metalwork specialist offering steel roofs, mezzanine floors, and decorative ironwork. Google Ads geo-targeted to Istanbul construction firms cut CPL by 52% and filled the project pipeline.
Automotive · E-Commerce + Meta Ads
onurpandizot.com
Launched an e-commerce storefront for Onur Tuning Pandizot, an Ankara-based car audio and customization specialist. Meta Ads targeting auto enthusiasts and a catalog of 1,000+ custom design options drove 140% online revenue growth in the first five months.
Skincare E-Commerce · Shopify + Meta Ads
solemiel.com
Built Solemiel's e-commerce platform for honey and propolis-infused skincare and haircare products. Meta dynamic product ads paired with an email welcome flow and subscription bundle upsells lifted revenue 175% and average order value by 28%.
SaaS · Product Development + LinkedIn Ads
vb.com.tr
Engineered a project management SaaS platform for agencies, startups, and creative teams. A product-led growth strategy with LinkedIn Ads and a freemium onboarding funnel scaled monthly trial sign-ups by 420% within six months of launch.
Financial Consulting · Web + Google Ads
vergitax.com.tr
Rebuilt the VERGİTAX web presence for an independent auditing and tax firm specializing in SPK, EPDK, and EU-funded project audits. Google Ads targeting CFOs and SME owners reduced CPL by 41% while a structured content hub drove 180% organic traffic growth.
AdTech & EdTech · Platform + LinkedIn Ads
viaelor.com
Developed the Viaelor platform for information, educational, and advertising technology solutions. A LinkedIn Ads ABM campaign targeting enterprise decision-makers in Turkey and the MENA region grew the qualified enterprise sales pipeline 3.8× in one quarter.
Visa Consulting · Web + Google Ads + SEO
vizekolay.com.tr
Redesigned the VizeKolay platform, a 13-year-old visa consultancy serving applicants for US, UK, Canada, and Schengen visas. A technical SEO overhaul and Google Ads restructure drove 190% organic traffic growth and reduced cost-per-consultation by 36%.
Community SaaS · Web App + Product Growth
whircle.com
Built and launched Whircle's community-driven SaaS platform from zero to production. Implemented onboarding flows, engagement analytics, and a referral system. A targeted Product Hunt launch and LinkedIn Ads campaign drove 280% improvement in user activation within 90 days.
Client Voices
Trusted by ambitious teams
Real outcomes from real clients — measured in revenue, not deliverables.
"FBG rebuilt our entire e-commerce platform and ran our Google and Meta ad campaigns simultaneously. Within four months, revenue jumped 180% and our cost-per-click dropped by 41%. Having software and marketing under one roof was a genuine game changer — decisions that used to take weeks now take hours."
The Ceel Team
Founder · theceel.com
"The new platform FBG built handles our appointment booking, document reviews, and consultation flows seamlessly. The SEO work tripled our organic leads across 50+ visa categories. We went from 4,714 reviews with a 4.92/5 rating — and the product quality FBG delivered is a big reason our clients trust us."
GVH Team
Operations · gvh.com.tr
"FBG built our consulting portal from scratch and launched LinkedIn Ads targeting SME founders looking to enter international markets. Cost-per-lead dropped 45% and the portal now automates our entire DUNS inquiry workflow. We scaled without hiring a single extra headcount."
DUNS Turkey Team
Founder · duns.com.tr
150+
Companies served since 2017
4.9 / 5
Average client satisfaction score
92%
Clients who return for a second project
Engagement Models
How We Work Together
Every engagement is scoped to your exact needs. After a free discovery call, you get a detailed proposal within 48 hours.
Project-Based
From $15K
Fixed scope, fixed fee. Best for well-defined products and one-time campaigns where clarity beats flexibility.
Discuss Your Project →Monthly Retainer
From $8K / mo
Continuous partnership with a dedicated cross-functional team. Ideal for growing businesses that need ongoing execution without hiring.
Schedule a Strategy Call →Team Augmentation
From $150 / hr
Embed senior FBG engineers or performance marketers directly into your team — on demand, at the seniority you actually need.
Talk to Us →Always included in every engagement
FAQ
Questions we always get asked
Everything you need to know before working with us. Still have questions? Just ask.
Still not sure if we're the right fit?
Book a 30-minute call. We'll be honest about what we can do for you — and tell you if another path makes more sense.
Book a Free Call →Ready to Move?
Let's build something
that actually grows.
A free 30-minute strategy call costs you nothing. We'll tell you exactly how we'd approach your challenge — and what it would realistically take.
No commitment. Response within 24 hours. [email protected]